Bruno Le Maire assured it again two weeks ago: “the inflationary crisis is behind us.” “But we must look for a solution to the crisis,” recalls Michel-Edouard Leclerc, Télématin’s guest at France 2 this Tuesday, January 2.
To do this, the head of the large-scale distribution brand relies on the ongoing cycle of commercial negotiations between distributors and manufacturers, exceptionally brought forward this year by the government.
These discussions take place each year to set the conditions (purchase price, shelf space, promotional calendar, etc.) under which supermarkets will obtain year-round supplies from their agribusiness suppliers.
Inflation of 2% compared to 21% last year
“I think we will hit inflation in late January or early February, which will be at least half what it was last year,” he predicts.
“Do not play”
“This is not over yet,” he warns, however, arguing that “many industrialists are asking for increases of 6 to 8%.”
But this price reduction will only affect some product categories. “We are going to look for sources of price reduction,” specifies the president of the strategic committee of the Leclerc centers.
Thus, it anticipates possible falls in products such as cereals, coffee or even pasta and flour.
However, inflation, still high in recent months, has not prevented the French from “consuming a lot during the holidays,” he says, taking stock of the end of 2023. “The French economy has maintained its place from a consumption point of view.”
Source: BFM TV
