HomeAutomobileEnergy sobriety plan: what applications does carpooling have on a daily basis?

Energy sobriety plan: what applications does carpooling have on a daily basis?

While the government provides a subsidy of 100 euros to use on a car sharing platform from January 1, 2023, approach three French players who will be able to attract new users.

What if in 2023 the French started sharing the car? Although the number of carpoolers has already increased considerably in recent years, the government has included in its energy sobriety plan a subsidy for any registration on a carpooling platform from January 1, 2023. One way to encourage the people to change their mobility habits on a daily basis.

However, the conditions remain to be specified. If the amount of 100 euros mentioned seems acquired, who will be able to benefit from this aid? Only for new registrants? On what platforms? Some clues must be tracked this Thursday by Prime Minister Elisabeth Borne, during the official presentation of the energy sobriety plan.

While you wait to learn more, take a look at three French apps that specialize in connecting drivers and passengers for home-to-work commutes.

Main interest beyond energy sobriety, cost. For the passenger, the trip is generally free, covered by a local authority or their company. The driver is paid about 2 euros per trip and per passenger, enough to cover part of his expenses.

Karos, specialist in short-distance shared car

Founded in 2014, Karos is one of the European leaders in short-haul ridesharing with 600,000 users and 200 business and community customers.

Among the figures that the start-up advances: an average saving of 97 euros per month for users, with an average journey of 18 kilometers and a vehicle occupation of 2.3 people. A first step in the fight against “autosolismo”.

Karos has just acquired the German carpooling leader, GoFLUX, following similar operations in Denmark and Algeria. Expansion to four more countries is planned for 2024.

In a column issued this Wednesday, October 5, Karos co-founder and CEO Olivier Binet is pleased to see “the ‘startup nation’ in pole position in the car-sharing market.” Blablacar in the long distance, and therefore Karos in the short distance.

“A feat that is even more surprising given that these two ride-sharing markets are very different,” he stresses. On the one hand, short-distance travel is mainly based on partnerships with local authorities, student campuses, and on the other hand, long-distance destinations. the general public and requires mobilizing a critical volume of motorists on the most structuring main roads”.

Two champions who in fact leave “GAFAM on the emergency shoulder”, rejoices Olivier Binet. While Waze, a navigation application owned by Google, has just abandoned its carpooling projects, the US giant seems to be concentrating its efforts on the robotaxis of its subsidiary Waymo.

BlaBlaCar Daily, from long to short

Less well-known than long-haul rideshare specialist BlaBlaCar, which has been around since 2006, is its short-haul BlaBlaCar Daily offering. A name change made last year, to replace BlaBlaLines, released in 2017.

Recently, the platform has registered a strong increase in its activity over the last year, with the rise in energy prices, particularly fuel, which has allowed it to gain one million users, for a total of three million users. subscribers. This was particularly notable at the beginning of the school year, with 2.5 times more trips in September compared to last year.

Like its competitors, the app relies heavily on its algorithm to effectively connect drivers and riders with, “on average, 80% of new users who are offered potential carpoolers on their first search,” says a press release.

BlaBlaCar Daily has especially developed its activity outside the big cities, “to connect motorists in rural or peri-urban areas where the car is the only solution”.

The average distance per trip is 35 kilometers, which is almost double that of Karos.

Klaxit, an offer adapted to the motorway

And one, and two, and three champions. With Klaxit, France has another European leader in short-haul ridesharing. Note also that all three claim the number one spot in Europe, so the order chosen in this article should not be taken as a ranking.

It was in 2014, like Karos, that Julien Honnart and Cyrille Courtière launched Klaxit. Notable event in 2019, Klaxit acquired iDVROOM, the SNCF carpooling subsidiary.

“To create local carpooling networks, Klaxit relies on companies, which offer the service to their employees, and on municipalities, which subsidize carpooling trips,” explains the company, which has more than 350 corporate clients, including 80% CAC. 40 companies that have subscribed to a shared car solution and 36 associated municipalities.

Autopistas Sanef announced in September an alliance with Klaxit, “the player with the largest community of active carpoolers in the Sanef group’s networks (Hauts-de-France, Normandy, Ile-de-France and Grand-Est regions)”. Objective: fine-tune the carpooling deployment strategy on the toll road network.

In the vicinity of its highways, there are already more than 1,400 parking spaces and 1,500 by the end of the year.

The opportunity to publish the results of a survey carried out in June by OpinionWay among 400 regulars of these shared car parks and which recalled the two main strengths of this service: 86% of users practice it for economic reasons, 52% for the ecological gesture.

Author: Julien Bonnet
Source: BFM TV

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