A drop in two reading levels. In 2022, the Renault group (Renault, Dacia and Alpine brands) sold 2.051 million cars and utility vehicles worldwide. A figure 5.9% lower than that of 2021, if we exclude the sales of Avtovaz-Lada from the previous year.
Taking into account the withdrawal from the Russian market, a consequence of the war in Ukraine, the drop in sales is much greater, around -24%. In fact, Lada sales accounted for just over 385,000 units in 2021, but were removed from the trade balance following Renault’s decision to cut ties with Vladimir Putin’s country.
The next day results of its main brand, however, this trajectory is still quite logical in the current context. Renault even limits the damage with the good results of its electrified, hybrid and 100% electric range.
Dacia rises 6.8%
A trend confirmed by Dacia, the “low-cost” brand that has been rising in category in recent years, and which is delighted with its first 100% electric car, the Spring, the third best-selling zero-emission vehicle to individuals in Europe this year last
Combining all engines, Dacia continues to grow, with sales up 6.8% to 573,800 units. And safe values: the Sandero has remained the best-selling vehicle for individuals in Europe since 2017 and the Duster has established itself as the best-selling SUV for this category of customers since 2018. The Jogger, which can offer up to 7 seats, is having a good first year of marketing and will be the brand’s first hybrid model this year.
always dynamic alpine
With low volumes, Alpine’s sales are more anecdotal in these commercial results but confirm the dynamism of this very important brand in terms of image. With a third consecutive year of growth, with 3,546 units delivered in 2022, an increase of 33% in one year for the Dieppe brand.
The group is especially pleased with the “success of the limited series of the iconic A110 range” and the international development with the opening of new markets and the strong growth of its network of +40%”.
Source: BFM TV
