Engie and EDF will offer “challenges” to their customers to encourage them to save electricity this winter, who will be rewarded with bonuses (Engie) or places to attend Olympic Games events (EDF), he said. two operators.
From October 2, Engie customers can register for “Ecodefi”, a service that allows them to earn 4 euros per challenge and up to 40 euros cumulatively in exchange for reductions in their electricity consumption for ten days between October 15 and April 15. Purpose of the operation: to relieve the electrical system during peak hours.
“‘Ecodefi’ is an incentive for our customers to consume less when the electrical system needs it most,” explains Claire Gerbaud-Ndomba, marketing director for France, quoted in a statement. A bonus of up to 4 euros will be paid per challenge. Last year, during a first sobriety operation called “my Engie bonus”, participants consumed an average of 8% less than unregistered Engie customers, the group says.
Venues for the Olympic Games
Operations of the same type are launched between artisans, merchants or liberal professions (the eco-challenge for professionals), as well as “collective eco-challenges”, between the inhabitants of two similar cities, for example. EDF, for its part, is planning an operation “Useful Challenges”, which will open at the beginning of November to encourage citizens to reduce their consumption until February 28. More sober consumers will be rewarded with places for next summer’s Olympic Games, of which EDF is one of the sponsors.
Last winter, the EDF challenge attracted more than 6,000 registrants from the 30,000 customers who are members of its “oxygen club.” Some 3,187 of them had reduced their consumption by 10% between December 21 and March 19, 2023, EDF stated. They could choose between a 75 euro gift card or an equivalent donation to the Abbé Pierre foundation, matched by the company.
“EDF made a donation of 86,000 euros to the Abbé Pierre foundation”, 43,000 euros coming from the 75 euros won by the 20% of the winners who chose this option. “This year, the challenges will be open to all EDF customers who have the commercial rate” (excluding those on the regulated blue rate). In total, in 2022, the final electricity consumption of the French fell by almost 5% compared to 2021, up to 414 terawatt hours compared to 435 TWh, indicates the report “Key energy figures” published by the Transitional Ministry of Energy By the end of September. .
Source: BFM TV
