The women’s ready-to-wear brand Pimkie, owned by the Mulliez family association (AFM), announced this Wednesday that it has entered into exclusive negotiations to be acquired by a consortium made up of the Lee Cooper France, Kindy and Ibisler Tekstil groups.
“The joint proposal of these three groups was selected based on their capacity, both financial and operational, to recover, develop and sustain the Pimkie brand in the long term,” said Philippe Favre, CEO of the brand, quoted in a press release. .
The formal disposal process, which is currently being finalized, should take place in early 2023.
Respect for the interests of employees
The brand founded in 1971 has been fighting for more than a decade. The search procedure for a new buyer was launched last May.
The brand ensures that the buyers “all three have recognized experience in the textile industry” and that their experiences will allow “the brand to continue its transformation and ensure its sustainability in a context of strong competition.”
“Respect for the interests of employees also guided the selection process,” said Mr. Favre, a manager specializing in managing companies in crisis and appointed in January.
Since the beginning of the 21st century, the brand has suffered from the textile crisis, which has harmed many once flourishing groups in the clothing sector, such as André, La Halle or recently Camaieu.
Source: BFM TV
