HomeEconomySponsorship and junior placement: how Roger Federer became a billionaire

Sponsorship and junior placement: how Roger Federer became a billionaire

The fortune of the former number 1 tennis tennis amounts to 1,100 million euros according to the Bloomberg index of the billionaires.

Roger Federer will have gained significantly less money in the courts that were. The Swiss, who won 103 individual titles, including 20 Grand Slam, pocketed 111 million euros (130 million dollars) of profits during his tournaments, Bloomberg reports.

However, the press agency points out that “most of its fortune comes from an important series of sponsorship agreements, as well as a judicious investment in a brand of sneakers, on Holding AG.”

Bloomberg estimates that his fortune amounts to 1,100 million euros ($ 1.3 billion), which makes it one of the richest athletes with the golfer Tiger Woods (1.16 billion euros) or Michael Jordan, whose inheritance has been superior since the basketball player sold his shares in the Charlotts franchise (2.9 billion euros).

Wise sponsorship and investment

Roger Federer can significantly have established sponsorship contracts during his career with the Rolex Watch or Chocolatier Lindt brand. Some of these contracts continued even after their sports retirement.

After the deadline for its association with Nike in 2018, the former world number 1 spent an agreement with the Uniqlo clothing brand for $ 300 million for 10 years observes Bloomberg.

The Swiss has an image of an immaculate icon for him.

The latter adds: “He does not have the burning personality of John Mcenroe. But in terms of market value, he was one of the best tennis players.”

Federer, passionate about the sneakers, also had a fine nose when taking 3% of the units of the shoes brand. The company is now valued at 14.5 billion euros, which takes “Roger” to almost 430 million euros.

Author: Please
Source: BFM TV

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