HomeEconomyCarambar, Lutti and Krema Candies are attenuated by the giant Ferrero

Carambar, Lutti and Krema Candies are attenuated by the giant Ferrero

The French Investment Fund Eurazeo wants to sell CPK (Carambar, Poulain, Krema …) to the US subsidiary of Ferrero.

Carambar, Lutti and Michako’s sweets could soon change the owners when the French Eurazeo Investment Fund wishes to give in Carambar & Co (CPK).

Eurazeo wishes to sell CPK to the American group Ferrara Candy, a subsidiary of the Italian Ferrero that manufactures Nutella, said the French group in a press release.

The transaction, which should be completed during the fourth quarter of 2025, remains subject to the approval of the competition authorities, Eurazeo said.

Created in 2017 after the acquisition of 14 brands of the American group Mondelez and the combination in 2018 with the company Lamy Lutti, CPK, for Carambar Poulain Krema, it is a French group that operates in sweets, milk chocolate and brands of French chocolate, which uses more than 900 people and has three production sites and a work ceiling in France.

Ferrero’s expansion

Therefore, CPK should be under the leadership of the Ferrara Candy European Holding Company, a leading confectionery company in the United States.

On Thursday, the Agrifood Ferrero giant, who is especially the owner of Kinder and Crunch, had already announced that he was going to wrap the American group WK Kellogg, a specialist in breakfast cereals (corn flakes, Froot loops, Krispies rice, All-Bran, etc.) to accelerate its growth in North America.

Kellogg will become a complete subsidiary of Ferrero, which has several confectionery brands, including the famous ICT TAC, as well as spherical chocolate rocks appreciated on the ambassador’s nights, if we believe in the essential advertising points since the late 1980s.

When passing under the control of Ferrero, the CPK Group “can continue to develop in the context of a global industrial project,” said Amandine Ayrem, associated with Eurazeo, cited in the press release.

Author: PL with AFP
Source: BFM TV

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