This is equivalent to “supporting a model based on social exploitation”: the opening of Shein stores in Paris takes a political turn

The Assistant of the Paris City Council in charge of Commerce asked the company of the department stores (SGM) to “reconsider” the association with Shein on Tuesday, which is due to the gradual inauguration since November of sustainable points of sale to the BHV Marais and in galleries Lafayette in the provinces.

Before the announcement of the opening of these Shein stores, “I tried to join the commercial assistant” in the City of Paris “, but I had no exchanges with him for the moment,” I replied to the AFP to the president of the SGM, Frédéric Merlin, who states that the mayor of Paris Anne Hidalgo “is an ally” in this project.

“I do not do politics, I fight to give life to trade in the city center,” Frédéric Merlin continued, who praised a “model change” for the Asian brand Shein.

Windwear professionals standing

Until then, selling their products only online OA through ephemeral stores, the fashion mastodon at discount prices is accused of avoiding the rules of the European market flooding small packages that are difficult to control by customs and that contain non -complacent articles.

On Tuesday, after the announcement of the association concluded between Shein and SGM, clothing professionals in France had strongly denounced this alliance. The Galeries Lafayette group, which is no longer the operator of the establishments interested in the provinces of the SGM, had expressed its “deep disagreement.”

On Thursday, the commercial sector joined the warning concert. “Impositions to French industrialists with strict environmental and health standards, but the red carpet is unchanged to a merchandise that is not subject to it,” the president of origin of France, Gilles Attaf, bothered.

“They told us that Shein was pointing to modest homes and we found him in the BHV, a temple of high purchasing power,” he said.

The Confederation of Merchants of France required the “immediate control” for the repression of fraud “of Shein’s promotions and commercial practices in its corners BHV/galleries Lafayette” and “exemplary sanctions in case of observed crimes.”