It is a complete box for E.Leclerc. Taking advantage of a favorable price image in the inflationary context, the brand gained one point of market share in the period from September 5 to October 2, that is, more than 650,000 additional customers. The retailer now captures 23.1% of French spending on consumer products and self-service fees (PGC-FLS), according to the latest figures from Kantar Worldpanel, cited by LSA Conso.
Beyond E.Leclerc, all the independent groups have gained ground in recent weeks. Les Mousquetaires (Intermarché, Netto) thus gained 0.5 points in March-April, reaching a 16.2% market share, benefiting from the good health of Intermarché stores (+0.4 points). Finally, Système U recovered 0.1 points during the period and rose to 12%, an increase driven entirely by its convenience stores (+0.1 points).
discount stagnation
The atmosphere is calmer for the Carrefour group. With a 20% market share (stable), the distributor stagnated in the period, resisting a loss of love for its hypermarkets (-0.1 point). The same occurs with the Auchan group, which fell 3 points to 8.9% market share, also dragged down by the poor performance of its hypermarkets (-0.2 point). The Delhaize group, which includes the Cora and Match brands, lost 1 point and fell to 2.2% market share.
The fall of the casino does not seem to be over yet. The distributor, in full financial difficulty, has again massively lost customers, reducing its market share no less than 1.1 points (6%) in the period. Sign of a bad run, almost all its brands suffered in March-April: Monoprix (0.1 point), supermarkets (-0.3 point) and especially its hypermarkets Casino Hyper Frais (-0.7 point), formerly Géant Casino. Only Franprix was stable.
On the discount side, inflation does not seem to have benefited Lidl and Aldi. The two brands, although they have grown continuously in recent times, remain stable.
Source: BFM TV
