HomeEconomyMattress No Stress, a digital company with traditional know-how

Mattress No Stress, a digital company with traditional know-how

In Tourcoing, Matelas No Stress manufactures bedding products in their family workshop using traditional know-how. In a competitive market, this company made in France It stands out for the quality of its products but also for its totally digital sales model through its e-commerce site. Explanations with Maude Haese, co-director, in this third episode of the program “They have the fiber” with Free Pro.

In 2022, French online sales sites experienced a 6.5% increase in their transactions (Fevad* annual report). Today “we sell 95% online. Digital is our daily life.says Maude Haese. Since the creation of its site in 2011, Matelas No Stress offers its clients “meticulous know how“For 4 generations in the manufacture of 100% French bed bases, mattresses and other bedding accessories, says Maude Haese. It is also “what sets us apart”, adds the co-founder and brother of the latter, Thibault Haese. In addition to offering quality products, the company, which produces locally, has made a name for itself in a competitive market where many pure players Bedding has flourished at a time when the pandemic has changed our consumer experience, more digital than ever.

Connection between client and Mattress No Stress

To remain competitive and guarantee a good customer experience, Matelas No Stress has “you need a reliable and error-free internet offer”. Maude Haese also specifies that the company is “one of the first players to jump into digital. Since then, the market has evolved, especially with the appearance of bed boxes. We have been in digital from the beginning, we must continue to develop it.”. Thus, with the Freebox Pro, managers work”in the best conditions” thanks to a high speed, to manage and offer a reliable and secure e-commerce site to your customers. The other asset of Free Pro for the company”it is transparency. There are no surprises at the end of the month, we know how much we will payr”, he testifies. Controlling costs without unpleasant surprises is still essential for any company.

There is no rest for made in France at Matelas No Stress

The secret to making a good mattress is a bit like in the kitchen, we look for the best ingredients that exist.”, explains Thibault Haese. And at Matelas No Stress we know where to get the best materials to make mattresses, pillows, bed bases in his workshop. They use French and Belgian companies that offer materials “noble and natural”, completes Maude Haese to do “from a to Z” products and participate in the local economy. The current motivation of the two leaders? “Continuing the history and family business” as well as traditional know-how.

This content was produced in association with Free Pro. The BFM Business editorial team was not involved in the production of this content.

*Fountain : francenum.gouv.fr

Author: In association with FreePro
Source: BFM TV

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