Criticisms that do not go unnoticed. After the general director of the SNCF was questioned by several unions who learned that broadcasters could soon publish advertisements for Jordan Bardella’s first book, the president of the National Rally expressed his anger.
“We can clearly see all this intolerance, all this sectarianism, all this nostalgia for totalitarian regimes that inhabit the minds of the left,” shouts the MEP this Monday morning on Europe 1.
100 stations affected, a “provocation” for the CGT
On November 9, the MEP published his first work, soberly titled what I’m looking for. His entourage spoke with BFMTV about a “confession book that recounts the year 2024 from the inside and the electoral storms that France has experienced.”
Jordan Bardella should return to the failure of the “Matignon plan” that would allow him to become Prime Minister at the end of the legislative elections.
Hachette Livre, mayor of Fayard, owned by the conservative billionaire Vincent Bolloré, bet heavily on this work and negotiated with the SNCF advertising agency the reservation of 581 advertising panels in the stations.
In total, 100 stations are affected, in Paris and Ile-de-France, as well as in the provinces, during the period between November 25 and December 17, indicates Libération.
This large-scale advertising campaign was heavily criticized by the railway unions. The CGT denounced “a provocation”, while Sud Rail stressed its “total opposition” to the RN.
“It will certainly promote the book”
Although it emphasizes that the “Council of State has confirmed the extreme right positioning” of the formation, the center recalls in a letter that the FN, now RN, “was created by the Waffen-SS, collaborators of the Vichy regime and members of the OAS”.
“I thank you because it will surely promote the book,” Jordan Bardella joked on Europe 1, worrying about “these abuses.”
“What is the next step? Will they burn my books? Will they prevent people from buying my books? Are they going to hold demonstrations against freedom of expression?” judges the president of the flame party.
SNCF waits for “visuals” before making a decision
The SCNF, for its part, refrained from making hot decisions. He indicated in a statement that he did not know that this poster campaign on his stations referred to the work of Jordan Bardella.
In fact, a publisher is not required to specify which book will be promoted on the posters it pays for. Mediatransports, the SNCF advertising agency, indicated however that it could “reject a poster campaign, even if it has been “reserved”.
“We check whether it complies with the law and with ethical and contractual obligations. In this case, the stations are public places, so, for example, an obligation of political neutrality applies,” the company that hopes to receive the request further clarified. . “visuals” of this campaign to make your decision.
At the beginning of the year, the RATP and the SNCF had removed the comedian Waly Dia’s posters from their corridors, although they had been validated, considering that they presented “a political character incompatible with the duty of neutrality imposed on public transport and could be considered defamatory.” or insulting.
On the poster we could see his face and, in small print, phrases such as “I am like the IGPN, I am not here to judge the police” or even “Macron, he is like an alcoholic father, at home he ruins your life, outside he shames you .
Source: BFM TV
