Estoril Praia announced the new kits for the 2023-24 season this Sunday and to the surprise of fans and others, they will be the same as last season. A measure in the name of sustainability: “We want to reduce consumption and will reuse last season’s shirt.”
And curiously enough, the colors of the jerseys – yellow, blue and green – contribute to the success of the advertising campaign, which shows different elements of the canary team, such as Joãozinho, Cassiano, Heriberto and Pedro Álvaro, in bare torso waiting to wear the new skin …
An option justified by the ecological concern and the importance of preserving the raw materials used, in an intentional “responsible consumption”, according to the SAD of the Amoreira emblem: “In recent years, the consumption of clothing has grown exponentially and professional sports the industry also bears part of this responsibility.”
View this post on InstagramA post shared by Estoril Praia – Futebol, SAD (@estorilpraiasad)
Estoril also revealed that Kappa brand equipment is made from recycled material, highlighting the importance of the 3Rs: “Estoril Praia plays fair and wants to encourage sustainable consumption to help change the world! Wear your skin, the skin of Mágico Estoril Praia.”
Source: DN
