The end of a binding restriction. Meta will finally allow its users to delete their Threads account without deactivating their Instagram account at the same time, Petapixel reports. According to the media, the American group is currently working on a new functionality that eliminates this condition established at the launch of the Twitter-inspired microblogging application.
A tool that should be launched in December, announced Michel Protti, head of privacy protection at Meta, during the TechCrunch Disrupt event that took place from September 19 to 21. On this occasion, the manager spoke about the reasons that led Meta to correlate the deletion of a Threads account with that of an Instagram account.
According to him, Threads was created using the same infrastructure as Instagram. This made it extremely difficult to separate the two platforms in time for the service’s launch.
Data deleted after 30 days
“We have taken special care to ensure that the user can always exercise their right of deletion by deactivating the account to hide all content, making it private or deleting individual threads,” stressed Michel Protti.
Last week, Alessandro Paluzzi, a leaker generally well informed about Instagram news, had already indicated that Meta was working on the possibility of deleting a Threads profile without getting rid of an Instagram account.
According to screenshots shared by Alessandro Paluzzi, Meta will permanently delete a user’s data 30 days after deleting a Threads profile. Additionally, users will not be able to open a new Threads account with the same Instagram account for 120 days.
Impressive growth before the fall
The threads seemed destined for resounding success. Launched on July 5, Facebook’s new “Twitter” reached the 100 million users less than a week after its release.
Cependant, l’engagement a chuté also rapidement qu’il n’avait increasedé: le nombre d’users actifs est passé de 44 millions à 8 millions, soit une baisse de 82% entre la date de son launchement et la fin du mois de July.
Source: BFM TV
