HomeTechnologyTAG Heuer presents a Mario Kart watch at 25,000 euros

TAG Heuer presents a Mario Kart watch at 25,000 euros

The Swiss watchmaker pays tribute to the famous plumber, a few months before the release of the first film in the franchise.

The richest Mario fans have found their Christmas present. On October 13, the watch brand TAG Heuer, belonging to the LVMH group, presented two watches from the Formula 1 range, in limited edition, with the colors of Mario Kart, one of the most famous game series in the Nintendo universe. . Two variations are on the programme: a chronograph, available at €4,150, as well as a tourbillon chronograph, scheduled for €24,750. They will go on sale on October 20.

Both models multiply the tributes to the racing game, with representations of the character on the dial, but also the integration of the “M” logo directly on the crown that allows the time to be adjusted. The Tourbillon version also incorporates the game’s famous blue casing, as well as a Bill Ball, the black rocket familiar to players accustomed to last places.

The classic version of the chronograph has a little surprise in store for the date, revealing the iconic star from Mario Kart, alternating with a banana. A depiction of Mario driving his kart is also engraved on the back of the watch.

TAG Heuer attempted a first foray into this universe last year, with a limited series of its Super Mario-themed connected watch. The cheapest version of this new watch dedicated to Mario Kart will be manufactured in 3,000 copies, compared to 250 units of the tourbillon model.

The Nintendo character also made headlines with the release of the first trailer for the film dedicated to him, ahead of its 2023 release.

Author: Raphael Grably
Source: BFM TV

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