If there is a study that can afford anything, communicate whenever you want, as you want, they are the rockstar games. A name that the American developer carries wonderfully. His new game has been expected for 12 years, soon 13. And what? Fans will still wait, and without moving (well, not too much). And even calm your anger, give them a small explanation and many images so that it is much better digested.
This is the lesson given by Rockstar last week. While we waited for news and an imminent launch date for Grand Theft Auto 6The study blows the cold and the very hot blow. First, announcing a postponement of the game on May 26, 2026. Difficult to say how long the game is delayed, it simply had no release date. But many expected it in October-November. A postponement fell into communications with the good idea of making a firm and (perhaps) final date to counteract the disappointment of fans.
For the sake of developers and players
Among the explanations given, there is a desire to “offer the quality that (players) expects and deserves.” Because Rockstar Games explains that “a true lesson of humility” were needed in the face of interest and awakened enthusiasm. “With each exit, our goal has always been to go beyond their expectations,” he wrote in his press release to soften his anger.
But, above all, the studio explains wanting to make a premium game for its fans, without errors, the jurisprudence of the failed exit of the highly anticipated Cyberpunk 2077 It is still in all the spirits, without having to use this famous “crunch” (to make their teams bathe in the final stretch to finish the game in time) that physically and psychologically exhaust their developers and cause damage to the company. A evil that has shaken many studies in recent years. Rockstar is only improving players and teams.
And to further improve his aura and status, the creator of GTA even offered the luxury of unpleasant a new grenade a week later in the form of a second trailer, almost 18 months after the first. Rockstar was criticized for making a radio silence since December 2023, without having given a single image of the game or a visual since then and remaining silent. Pay the luxury of silencing criticism with a 2:45 trailer in the first less sulfurous antipodes, more focused on heroes, sets and history, and an avalanche of images of the game.
A new video that highlights an avalanche (or rather a tsunami, given the frame) of details and information about what awaits the players. What, above all, ensures a new communication wave? GTA 6 For several days with multiple serpentines, youtubers, journalists and other experts dissecting the smallest element, the slightest pixel and the slightest trailer plan. To forget that the game will not be released for a year …
Absent from 2025, but it is still the master of watches
Whatever you do or say, Rockstar Games benefits from the general clemency that we always lend to the greats of the sector. Ubisoft had pushed back Assassin’s Creed Shadows With the same will. The Populi Vox did not have the same kindness for the game or its editor, it also implies other concerns where Rockstar looms over the fray, such as untouchable and halo for his successes. Even the scholarship seems to be admiring this communication: the arrival of the trailer has erased the minds the delay and action of Take-Two Interactive, the parent company, had seen its course jump by almost 3%, a sign that nothing cools the expectations and confidence of the market that already sees the success of the game. All this in a communication was carried out, while Take two must take stock of his finished fiscal year and GTA 6May 15 during his call to shareholders.
Fans, developers and a euphoric scholarship, but an industry that probably laughs less. With its delay in 2026, all competition planning must be reviewed. Some had anticipated the coup like Death Stranding 2: On the beach which will be launched on June 26. Hideo Kojima, its creator, did not hide that it had been anticipated that the exit would avoid the autumn ogre. Others have not had this view and will have to rethink their strategies, especially on the side of Xbox, which has many titles under the elbow to draw, of The external worlds 2 has Fable. Some were scheduled for early 2026 (not officially) and can arrive before. The competition in any case is organized to take advantage of the light of the second half now to get rid of the main tree (Baobab itself).
The end of the year promises to be rich and full of rebounds. Mafia: The old country (which belongs to 2K of the same entity) presented a new trailer a release date (August 8), as well as Borderlands 4 of the same editor who advanced its launch on September 12, both to enjoy the empty end of the summer and to avoid Ghost of Yotei That Sony was placed on October 2, not without having echoes the postponement of GTA 6 to avoid its best cartridge of the year at the same time.
Ubisoft that whispers with many games rather scheduled for 2026 (the new Rayman, Far Cry 7A new The divisionThe next Ghost Reona …) No doubt he will go and review his plans to avoid traffic jam. We always press the arrival of a new version of Assassin’s Creed 4 Black Flag that has all the characteristics of an excellent Shade (Available game immediately). Xbox has just succeeded in your Force tour with The biggest scrolls IV: oblivion And should give many ideas to others. To dislike independent games that no longer have space to express themselves. Not everyone will have the opportunity and talent of Clear Oscure: Expedition 33. No doubt the happiest game to see GTA 6 Cover on the other side of the year and can now dream in a better game of the year.
Source: BFM TV
