The Noyb of the Austrian Association, at the forefront of privacy protection, sent a formal notice letter on Wednesday, which wants to use the data of its European users to train its artificial intelligence models.
The American social networks giant (Facebook, Instagram) announced last month that on May 27, all the public content of its users, with the exception of WhatsApp, could now be put at the service of its generative models of artificial intelligence, unless Internet users oppose.
First step before a possible court order
The launch of this characteristic had been delayed for more than a year due to European regulations that supervise new technologies, such as the General Data Protection Regulations (GDPR) and those of digital and AI markets.
Already directed last year by complaints from Noyb in 11 European countries, the group founded by Mark Zuckerberg had to suspend his project in June 2024. Before this recent Flip-Flop on behalf of “legitimate interest.” What is Owing Noyb: “What legitimate interest can justify the suction of the data” of all those who have used Facebook or Instagram for 20 years? “It is not legal or necessary,” said the Viennese activist.
In view of the number of active target subscribers, estimated at 400 million in Europe, the posterior flow of 10% of them would be, according to him, “clearly enough to learn the languages of the EU and other similar idioms.”
This formal notification letter is “the first step” before a possible judicial order or even a collective action, Noyb emphasizes, warning the group of “considerable legal risks” if it persists in its strategy.
This association based in Vienna, whose acronym means “none of its business” (“is not their belongings”), is the origin of many complaints against web giants, which has resulted in fines of billions of euros.
Source: BFM TV
