Unlike Xbox, who decided to adopt a diversification policy by publishing its exclusive games in competitive consoles, Sony has so far chosen to favor its playstation. If the Japanese manufacturer also proposed PC ports, it did not arrive for several months, which testified more a desire to capitalize on a license to bring these players to their ecosystem to take advantage of the possible consequences more quickly.
But this idea is changing. During the traditional question/answers session with the shareholders, at the time of presenting their financial results, Sadahiko Hayakawa, vice president of the company, explained to change his vision of things.
Strengthen your community before your console
Therefore, Sony wishes to renounce in “community commitment”, which is “growing”, with more than 123 million active users on June 30, 2025, is 7 million more than a year ago.
It is not trivial: since its arrival to the video game sector, Sony has been based mainly on its console and then selling its licenses, with little interest in the competition. No question was an era, to offer a Spider either UNEXPLORED In Xbox.
If it is not (yet?) The case of these games, the company, however, took a giant step by announcing the port of Xbox de 2Until now, it is only available in PlayStation 5 and PC. Since then, a possible arrival due to Sony’s only desire has revealed the study that is responsible for him, Arrowhead Game Studios.
The title is one of the great successes of the year 2024, and turns out to be, in fact, the representative of Sony’s policy in terms of “service games” (receiving updates for several months or years). If some turbulence have been felt, with cancellations (Concord) and reports (Marathon), The company shows that you now want to capitalize on your community before selling your consoles. We also saw it with Lego Horizon AdventureEven if sales were not there.
Not long ago, the PlayStation was its main growth engine, at the level of the entire group. Was Sony’s music in trouble? PlayStation 3 and 4 raised the level. Did the cinema branch experience a pandemic? PlayStation studies then offered unanimity games for criticism and the general public.
Obviously, Sadahiko Hayakawa’s words do not mean that Sony will abandon consoles, or even exclusive. There will be a PlayStation 6 and Sony will decide on a basis of future ports. It is the form of this new policy that could surprise. It is rumored that the Japanese manufacturer could follow something very close to the Nintendo Switch, with a hybrid console or a portable console in addition to a more traditional living room console, as Xbox does with his future Rog Xbox Ally X.
Source: BFM TV
