Tik Tok it now has 150 million monthly active users in Europe (from 32 countries) and plans to open data centers there and invest to comply with EU anti-disinformation rules, the group announced on Friday. The Chinese social network claimed just 100 million active monthly users at the end of 2020. With Tech&Co, the company refuses to give the number of French users.
“We are aware that it is essential that we continue to invest in Europe to support this growing community,” he stressed in a press release. Tik Tokcurrently under pressure from the EU to comply with stricter rules on content and data.
The popular social network between 4 and 18 years details its actions to apply the new EU code of good practice on disinformation, to which it is a signatory. Last week, it provided a report on its activities in 30 European countries. It also explains that it is expanding its European teams to comply with the Digital Services Act (DSA) that will come into force from mid-2023.
TikTok Closely Examined
The DSA aims to stop misinformation and hateful content and will hold major platforms to account over their algorithms, which determine what users see. In France, the opacity of Tik Tok it was set by the digital regulator, Arcom, at the end of 2022.
Tik Tok It also says it wants to “ensure the security” of its European users’ data by committing to “restrict its employees’ access” to this data, “minimize data flows outside of Europe, and store its European users’ data in data centers.” European data”. “. However, the company does not commit to stop sharing part of the data of Europeans with its Chinese employees.
In addition to opening a “European transparency and accountability center” in Dublin, it is in the process of finalizing a project for a second data center in Ireland and is “under discussion to establish a third European data center.”
His boss, Shou Zi Chew, had met on January 10 in Brussels with several European commissioners, who had urged him to comply with the rules for the fight against disinformation and for the protection of young people. Tik Tok is the subject of investigations in Ireland over data transfers to China and children’s privacy.
The social network claims more than 1 billion active monthly users worldwide. In particular, children between the ages of 4 and 18 who, according to various studies, spend an average of 1.5 hours a day there.
Source: BFM TV
