Better quality and more stream. This Monday, the Netflix streaming platform improved the content of its offer, launched last October, with ads, Tech&Co was able to verify.
Now, subscribers at 5.99 euros per month will benefit from access to a 1080p image resolution, compared to the previous 720p. In the same way, they will be able to benefit from two streams simultaneously.
These advantages have already been implemented in Canada and Spain, two countries that are often used to test new uses.
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Therefore, the “Essential with Ads” offer becomes “Standard with Ads”. Last October, Netflix launched this offer at 5.99 euros per month in an attempt to reach a new audience. Quite a winning bet: two months later the site had 860,000 new customers with this offer.
Visibly profitable for the company, subscription with ads is widely promoted by Netflix, which tends, in parallel, to to hide your basic “Essential” offer at 8.99 eurosthis time without advertising.
Source: BFM TV
