The Bluesky social network, backed by Twitter co-founder and former head Jack Dorsey, is gaining popularity amid concerns over the bluebird network and its management by Elon Musk.
According to the Forbes magazine site, citing data from the Data.ai firm, the Bluesky application has been downloaded 360,000 times and is currently ahead of some popular platforms such as LinkedIn, Bing or Zoom in the ranking of the App Store, the store of Apple applications.
The decentralized application
The project was initially created and funded by Twitter itself in 2019, when Jack Dorsey was still its CEO. Launched in February on Apple’s iOS operating system and in late March on Android, Bluesky looks a lot like Twitter in its presentation, even though it’s a decentralized platform, like Mastodon, another social network that’s been talked about in recent years. months.
The fact that the platform is decentralized means, in particular, that it is possible to create separate applications within Bluesky and that not all content can be controlled by a single entity.
Bluesky is, for the moment, accessible only by invitation, and requires prior registration on a waiting list, which has more than a million candidates, according to Forbes.
Several personalities have recently joined the platform, including the Democrat-elect to the House of Representatives Alexandria Ocasio-Cortez or the model Chrissy Teigen, who each have more than ten million subscribers on Twitter.
“He’s Turned Around”
Elon Musk’s hussar management since his takeover of Twitter at the end of October, particularly with the firing of three-quarters of the workforce, raises questions and has scalded many advertisers.
During a discussion on Bluesky on Saturday, Jack Dorsey seized on a user question to criticize Elon Musk’s takeover of Twitter, whom he was nonetheless one of the few to support when he announced his takeover bid a year ago.
“It’s turned around,” the network’s co-founder told the bluebird. “But it’s done, and all we can do is build something to prevent it from happening again. So I’m glad Jay[Graber, Bluesky GM]and his team are here for the build.”
In addition to Bluesky and Mastodon, other young social networks are trying to take advantage of Twitter’s declining image, including Post, Substack Notes (an offshoot of the Substack blogging site), and T2.
Source: BFM TV
