Following the positive financial results obtained by Renault in 2023, Luca de Meo can move on to the second phase of the “Renaulution” strategic plan. This is what the manager told Hedwige Chevrillon, during an interview with BFM Business:
“I think we have completed Renault’s recovery phase, we have returned to a more than decent level of performance and that is why we are in the game, and that is good.”
“Preparing Renault for an automotive world in full transformation”
Renault saved, after the large losses recorded in 2020 in particular, Luca de Meo can now look to the future more calmly, with many new developments planned for the coming years, enough to boost sales.
“We will have about twenty products that will arrive in 24 or 30 months, and that normally in the automobile sector helps to reinforce the situation. And we scratch our heads a little to understand (…) how we are going to prepare Renault for a world of the automobile that is changing completely, where we have to move towards new value chains: whether electric, hydrogen, software or even the circular economy,” explains Luca de Meo.
Initially, the French group will continue the renewal of its models, with the “Renewal” plan: “I think the next two years will focus on the launch of products, the development of the new range and we are very confident that Renault will have an autonomy that perhaps we have never had in the last 30 years: whether at Renault, Dacia or Alpine.
“Things have already come out, Austral, Sandero, but the offensive is coming now,” says Luca de Meo.
The Renault 4 presented at the Paris Motor Show
For this year 2024, for example, Luca de Meo plans numerous launches, particularly electric models. “We are going to launch the new Dacia Spring in spring, we have just launched the new Scénic, it will be in dealerships at the end of March, great car, we will launch the Renault 5 during the summer, in full availability from September,” he lists.
“We are going to launch the Renault 4 at the Paris Motor Show and we will also have the Alpine A290 (Alpine version of the R5, ed.) and then also utility vehicles, half of the cars we are going to launch will be electric. .”
Looking ahead, Renault is focusing in particular on the “software defined vehicle” (a vehicle in which everything is managed by the software and can be updated periodically), which is yet to be designed for the new generation models:
“The world is so complicated in the automobile industry that we need to find a break. I think we will have a lot to do for product launches, but we have to invent the Renault of tomorrow, that’s not all. It’s not done yet,” he underlines Luca de Meo.
A new generation model that will therefore be necessary from 2026. After the new R4 or 4L, which will be based on the AmpR Small platform like the R5 and the Alpine A290, Renault has also announced a new generation of Twingo by 2025. Also 100% electric only.
Source: BFM TV
