They were “essential businesses” during confinement, three years later they are experiencing an almost historic level of bankruptcy.
Price cuts, job cuts, extended working hours… Hairdressers are doing everything they can to avoid bankruptcy. In the 11th arrondissement of Paris, the salon of Nicolas Waldorf, hairdresser and famous influencer, is experiencing great difficulties.
growing competition
Of the nearly 70,000 beauty salons in France, 602 are in default in the first half. This is an increase of 181% compared to 2021. A peak that could exceed that of 2015. The blame lies with increasingly strong competition, especially in medium-sized cities and metropolises, according to the president of the National Union of Hairdressing Companies, Christian Doré:
With rising energy costs and declining household purchasing power, hairdressers’ money is collapsing. To which are added the debts: almost one in ten salons has yet to return their PGE, granted during the Covid.
Source: BFM TV
