An injection instead of a binding diet. To lose weight, more and more Americans resort to the appetite suppressor medication. Its consumption explodes in the United States and even in Europe, and this explains in part the setbacks of weight observers.
The former slimming programs champion saw his number of subscribers and his turnover decreased each 12% by 2024. Tuesday, May 6, the company declared itself spoiled In the United States, he hopes to renegotiate his debt to continue his activities. But he faces approximate competition.
Opprah Winfrey and Wegowy
The guilt of the dazzling success of antidiabetic medications or anti-Obsity, massively used as an appetite suppressor such as ozempic or cursed. These treatments are not exempt from danger, especially if used only to lose some pounds. But despite the risks of side effects, last year, more than one in eight Americans tested one of these drugs.
As a result, former Weight Watchers Slimming Diets loses clients and recorded a loss of more than 300 million euros last year. The group also accused a hard blow a few months ago when their Muse Oprah Winfrey left the Board of Directors, explaining that they also resorted to these appetite suppressors.
Influencers competition
Weight observers also suffer from the growing competence of influential people in social networks, which promote miraculous products or diets. They are positioned in the well -being market and praise a healthier lifestyle with proposals for recipes or sports practices. Some even have their own brand of food supplements, sports equipment, food programs …
“Social networks and tens of thousands of applications that have been created, now also offer weight loss programs,” says the Economist of Health Frédéric Bizard.
The company also faces the arrival of other players to the lighter dishes market such as Cheef, Kitchen Diet or, as I like, that they play in a much younger communication. In France, Weight Watchers had already stopped its activities in early 2025.
Source: BFM TV
