An agency born of a passionate course and a human vision
At the origin of Gentleview, there is Théodore Lafond’s passion for Digital. “I have been working for more than ten years in the creation of websites and references, with the desire to give visibility to companies,” he explains. After starting with small local structures, it decided in 2014 to create Gentleview, an agency that combines digital experience and human proximity. Installed in Lyon, with a strong presence also in Paris, the agency now brings together about fifteen internal and external employees and supports customers, VSE, SME and larger companies in France, Switzerland, Luxembourg and, in general, throughout the Europe of Speaking -Speaking French. Your singularity? A direct, hyperreactive and fluid relationship with customers, through constant exchanges, even on WhatsApp, and a non -binding approach that permanently retains. “We are building a win-win relationship, based on trust and performance,” summarizes its founder.
The experience of the acquisition tunnels and the power of the figures
If Gentleview is today the first web/SEO agency in Lyon and Paris, it is largely thanks to their unique knowledge in terms of acquisition tunnels. From the first search on Google to the conversion, each stage of the user’s route is optimized. “Our mission is to increase the transformation rate by optimizing this tunnel. We are owners of 400 sites and media that allows us to provide our customers with a unique ecosystem in the light of the networks to reduce their dependence on leaders and optimize the efficiency of our strategies.” In 11 years of existence, the agency has already accompanied more than 1,000 clients, proof of its severity and efficiency. Among these successes, that of service tennis perfectly illustrates the added value of Gentleview and the relevance of an approach that combines the strategy, creativity and measurable results: this Lyonnaise company saw its billing multiplied by five thanks to the strategy of natural references and acute reinforcement designed by the agency and the dynamism of the client. “It is a good proof that manual work can transform the potential of a society into real growth,” said the founder.
A vision that goes beyond digital and a united commitment
Beyond its economic mission, Gentleview provides a strong social commitment and solidarity. The agency supports several associations: the antelopes, which support companies in difficulty, Nescence, a university in Rillieux-La-Pape that works for children with disabilities and UNICEF. “It is a way of making sense of our work and contributing to a more just society,” says Théodore Lafond. This local and associative participation is added to an ecological approach, with data centers provided 100 % by renewable energy. But the founder’s ambition goes further.
Parallel to its activities, an important citizen project is carrying out: move Lyon’s Christmas market to place Bellecour, the largest in Europe. The objective? Make this event an economic, social and cultural meeting to the second French metropolis. A bold vision, such as the agency and its founder: it turned to the future and the operators.
This content was carried out with Media France. The BFM business writing did not participate in the realization of this content.
Source: BFM TV
