HomeEconomyClothing crisis: Some brands are doing "extremely well"

Clothing crisis: Some brands are doing “extremely well”

Camaïeu, Gap France, San Marina… Many emblematic French brands are boiling when they have not yet closed. However, the entire sector is not a “disaster”, insists Pierre-François Le Louët, honorary president of the French Federation of women’s ready-to-wear.

If several French ready-to-wear brands have fallen in recent months, others are doing very well, Pierre-François Le Louët told the BFM Business microphone.

Some brands are even doing “extremely well,” he adds. He cites, among others, Batch and Sessun or Maison 123. According to him, it is possible to cite dozens of brands, whatever the segments -mid-range, premium, etc.- that are doing well.

Closures have been linked in recent months

For Pierre-François Le Louët, the recent changes and liquidations are not “a big surprise for professionals” because these brands were already in the red before Covid.

Gap France was placed in receivership this morning while San Marina permanently closed the doors of all its stores in February. Among the rest of the signs that have drawn the curtain or run the risk of doing so, we can mention Camaïeu, André, Cop.Copine or Pimkie.

Author: Olivia Bugault
Source: BFM TV

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