This is what motivated the creation of the company that is revolutionizing the market to allow workshops to continue using premium products while remaining profitable. To do this, it has opted for the short circuit by reducing intermediaries. “We promise you at least 30% savings on the best brands”says Leslie Thibault.
When they created ColorBox, Leslie Thibault and her sister Nancy were the third generation to operate in the industry. But when they went online in 2010, ColorBox was the leading site for the sale of BtoB car body products in France and Europe.
If at first the company was not well received by the players in the sector, now the company is perceived as a partner vector of opportunities, “We have become the largest independent dealer in France, more than 16,000 bodybuilders place orders on our site and trust us.”, confesses the leader.
Bodybuilders daily companion
Paints, varnishes, hardeners, bodywork primers, thinners and bodywork consumables, ColorBox focuses on the products most used by bodybuilders and stands out as a partner capable of competing with local players. In fact, thanks to its large stock, the company promises delivery anywhere in France in 12 to 24 hours.
Colorbox has recently expanded its service offering to be able to provide the entire hardware ecosystem for bodybuilders. It offers the sale and installation of machines and the necessary computer equipment. “ColorBox is no longer just the repair shop for bodybuilders. We become your main distributor. We cover all your needs”concludes Leslie Thibault.
Since 2021, ColorBox has been supported by a French investment fund. Based on its experience, the company is determined to continue supporting French bodybuilders and to conquer the European market.
This content was produced in association with OpenMedias. The BFM Business editorial team was not involved in the production of this content.
Source: BFM TV
