Superhero movies have a bright future ahead of them. This is in any case what Kevin Feige, president of Marvel Studios, predicts. After fifteen years in which the world box office boxes have been chained, he does not see the public’s enthusiasm running out in the near future:
“I’ve been at Marvel Studios for 22 years, and most of the employees have been there for at least a decade,” he told ‘The Movie Business Podcast’, as reported by ‘Variety’.
“Since maybe my second year in the house, people have been asking, ‘How long is this going to last? Is this comic book movie fad going to end?'”
“I didn’t really understand the question,” he continues. “For me, it was like asking, ‘How many more movies based on a novel are you going to be able to make?’ after the release of gone With the Wind (…) You would never ask that question, because most people instinctively understand that a book can be about anything. A novel can tell any kind of story. It all depends on the story you are transposing. People who don’t read comics don’t understand that it’s the same.”
“80 years of exciting stories”
Since the early 2000s, Marvel Studios has brought to the screen the adventures of the comic book heroes of the publisher of the same name, launched in 1939. The licenses held by the company include Iron Manthem X Men, Black Panther, thor, Helmet, Captain Americaall the avengers…
Owned by Disney since 2009, Marvel Studios is also multiplying television series, available on the Disney+ streaming platform. Notably wanda vision, Loki, Hawk Eye either moon knight. A box regularly pointed a finger. In 2019, Martin Scorsese said that Marvel movies were “not cinema.” In 2021, it was Denis Villeneuve who lamented that these feature films had “turned us into zombies.”
“There are 80 years of exciting, moving and groundbreaking stories that have been told in Marvel comics, and it is a great privilege to be able to adapt them,” concludes Kevin Feige.
The commercial success of these productions, up to now, is undeniable: Black Panther: Wakanda Foreverthe last of the studies, is close to 900 million dollars worldwide. Avengers Endgameintroduced in 2019, it even briefly held the title of biggest movie hit ever beforeAvatar does not regain first place, thanks to a release in China.
Source: BFM TV
