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Harvard professor explains why it actually made sense to let Kim Kardashian do the talking in college, despite the backlash

Many people might argue that becoming a reality TV star, after appearing in a sex tape that got their name out in the public eye, is a less than desirable way to kick-start your career as an entrepreneur. But few of us can tell Kim Kardashian didn’t make all of those things work for her and her entrepreneurial spirit. The Kardashians the superstar has been officially nominated for Forbes Billionaires List for April 2021 due to his numerous business pursuits, but now a Harvard professor had to explain why it made sense for the Ivy League University to invite him to speak there, despite the backlash.

Why did a Harvard professor say it made sense for Kim Kardashian to speak out there?

For some experience, the mother of four headed to Harvard Business School in late January for a short-term course focused on Direct-to-Consumer (DTC) business, albeit on top of that. like your SKIMS line . After his lecture, he published some in Chirping , which generated many negative comments (although some were also in favor of this decision). former marvel star scarlett johansson she also spoke on HBS the same day about her skincare line, Outset, but that conversation garnered little outside attention. Professor Leonard Schlesinger opened up to poets and how many on inviting Kardashian to speak, saying:

Many of our students will want to be investors in this space. Yes [students] Knows a celebrity, How to understand what must have used twice to make something happen? .. I intend [Kardashian’s] it has 350 million followers, so the problem is that it’s a natural resource that all other mainstream DTCs seek out.

According to Schlesinger, the DTC business model really took off about a decade ago, and while they’re easy to conceive and start, the difficulty lies in growing these businesses. noticed that the founder of SKKN BY KIM it is extremely a large number of followers and influence on social media is one of the things that helps him grow his businesses each year, adding that celebrities in the DTC space have new perspectives to offer to people in business, especially as they have intriguing approaches to how they interact with the public (i.e. potential consumers).

What did the backlash against Kim Kardashian speaking at Harvard say?

Honestly, you can probably guess what a lot of Twitter comments said about Kanye West’s ex-wife speaking at Harvard. There is, increasingly, a general (important) conversation about how we applaud the achievements of people who were born into wealth and privilege and started out with advantages most of us don’t have. Kardashian and other members of her family have seen these kinds of conversations directed at them before, especially when Kylie Jenner has been called a “self-made billionaire” by Forbes. and with recent nepo baby talk hits Kardashian and North West .

A twitter user suggested that HBS was “desperate” for someone to come and speak at the university, and that they were “taking the low fruit”, and other responses included:

  • “She went from millionaire to multi-millionaire by paying her employees minimum wage. I don’t hear “how to be successful” from the rich who don’t pay a living wage to the people who make their businesses successful. »
  • “Kim Kardashian speaking at Harvard proves university is a pyramid scheme.”
  • “I wouldn’t pay that Harvard tuition $$$$ just to have her as a speaker. Do better, Harvard.
  • “Kim Kardashian was born rich. He has attempted to use a sex tape to launch an acting or singing career; nor released. Kim K was rich enough to headline a scripted reality show because she and her family are shameless. Harvard is as vulgar as the Kardashians are now.
  • “I can’t imagine how offensive this is to people who have worked really hard to get degrees and stuff like that. Wow, I feel sorry for you all.

While those who don’t think the reality TV star was a good fit for the Harvard lecture probably aren’t swayed by the professor’s thoughts on the matter, the fact remains that she has managed to turn her fame into several lucrative businesses and will likely continue to to do so for many years to come.

Source: Cinemablend

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