HomeHealth"It's Just Marketing": "Pretox" A Questionable New Health Trend

“It’s Just Marketing”: “Pretox” A Questionable New Health Trend

This is the new trend in wellness, beauty and health: the “pretox”, the counterpart of the “detox”, which aims to prepare your body for the excesses of festive meals.

There was already the post-vacation “detox”, now there is the “pretox”. This is the new trend in wellness, beauty and health. For several weeks the articles dedicated to this phenomenon have multiplied.

Among these: “Before festive meals, the body is overprepared with the pretox”, “Do you know the pretox, the early detox before the holidays?”. Or: “Pretox to lose weight: this is how to prepare for the holidays to avoid not being able to close the jeans in January!”.

“Pretox: 9 golden rules to cleanse your liver”. “D-7 before New Year’s Eve, time for pre-poisoning!” still headlines the magazine She, who explains that it is about “limiting the ‘damage’ beforehand” and “preparing your body for excess”.

The issue is also broadcast on social networks. Naturopaths, beauticians, beauty consultants but also aesthetic doctors come there with their recommendations. Some pharmacists even offer solutions for “successful pretox” on their website.

“Detoxifies” and “purifies” your body

The general idea: “detox” and “purify” your body before the festive meals. In short, it is about eating less fat and less sugar, replacing alcohol with herbal teas or lemon juice but also avoiding industrial dishes, animal proteins, dairy products and gluten.

“Basically, it’s not a bad idea to eat less fat and less sugar,” Corentin Lacroix, a general practitioner and author of the YouTube channel WhyDoc, honored by the Academy of Medicine for its educational content, greets BFMTV.com. But according to him, the very principle of a “pretox” is more than debatable.

“A good diet is played in the long term, it is a matter of weeks or even months. It is not three days before your belly is blown up that you have to eat in a balanced way ”.

“It’s Marketing”

And it is not one or two festive meals that can change the situation, this doctor still reminds. He also adds that as long as you don’t drink too much alcohol, “the body doesn’t need to detox,” insists Corentin Lacroix. “In the absence of being able to prescribe medication, you are prescribed something that would appear to give you the appearance of a caretaker.”

This is demonstrated by these numerous food supplements, combinations of probiotics or herbal teas with “regenerative”, “purifying” and “anti-inflammatory” properties, which promise to eliminate “waste and toxins” from the colon, kidneys or liver, especially in the case of “fat”. or tired”.

“The liver, like the kidneys, do not need that, they do their job unless you have liver disease”, sweeps Corentin Lacroix. “It’s a stratospheric aberration. It’s just marketing.”

Author: Celine Hussonnois-Alaya
Source: BFM TV

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