Platform X announced in July that it would reserve TweetDeck for its “verified” accounts. After a 30-day postponement, it has now been done since Tuesday, August 15. If a user tries to access the platform without being certified, they will be redirected to the Twitter Blue subscription page, a service now renamed X Premium.
TweetDeck has been used for several years to follow by columns, in an Internet tab, the activity of the accounts to which one is subscribed, their private messages, lists of accounts, tweets that contain certain keywords, etc.
This app is popular among watch enthusiasts on Twitter for its ease of use. Created by independent developers of the social network, it was bought by the American group in 2011 for an amount then estimated by the specialized press at just over 40 million dollars.
10 euros per month
To be entitled to it, you must now be an X Premium subscriber, among the various advantages it grants (blue mark, tweet editing, increased number of characters, etc.). The subscription is available in France for about 10 euros per month and 100 euros per year.
This announcement was made by the social network last July and angered users. But not enough to change platform owner Elon Musk’s mind.
Since his arrival at the head of the social network, he has multiplied the initiatives to boost the profitability of Twitter, now X, beginning by drastically reducing the workforce, then looking for ways to encourage its users to pay, as with the recent announcement of the monetization program . .
The extent of its losses, in the face of disaffected advertisers, has been the subject of speculation since the company was delisted from the New York Stock Exchange. “We are pretty close to equilibrium,” however, its general manager Linda Yaccarino said on August 10 on CNBC.
Source: BFM TV
