A new level was reached. Less than ten years after his first video, YouTuber Michou surpassed the ten million subscriber mark in early September. At 22 years old, Picard is among the 10 most followed content creators in France.
“A child’s dream”
To celebrate the event, Michou embarked on a live marathon on Twitch for a week. The principle is simple: the content creator will film himself 24 hours a day for a week. The kick-off took place this Saturday, October 19 at 8 p.m. For the occasion, Michou, accompanied by the dancer Elsa, chose the best trophy of the 10 million subscribers created by an Internet user.
Since then, the YouTuber plays, sleeps, works or eats under the watchful eye of his 2 million subscribers on Twitch. When he has to leave to go wash, for example, another streamer takes his place to continue interacting with his community.
On Sunday, October 20, actor Franck Gastambide and comedian Hakim Jemili were the guests of a special show, “Balance ton pote”. Streamer Maghla also went on to run a “complaints office.”
30,000 subscribers on average
Michou has also planned some surprises to entertain his community. Every morning he receives a guest for his podcast “Le Club”. Dr. Aurel Guedj and rapper Kanoe joined him for the first two mornings. Cooking workshops are also organized, with chef Xavier Pincemin, for example, and game sessions.
Since the start of the live marathon, its live broadcasts have attracted an average of 30,000 subscribers simultaneously, according to the specialized site Twitchtracker. This is double his other live videos. A success that is also reflected in its number of subscribers on YouTube. The videographer gained more than 100,000 subscribers on the platform in a few days, according to Socialblade.
“This live marathon on Twitch shows that once again, creators are stepping out of their comfort zone and investing heavily in spending time with their community. The bonds forged between streamers and their communities are authentic and create memorable moments,” he reacted Pontus Eskilsson, vice president. -president of global partnerships at Twitch.
The live will end this Friday, October 25 at 2 am, with a special closing party and guests.
Source: BFM TV
