If you’re one of the (few) people who’s ever held a Zune MP3 player in your hands, you might want to enter the contest launched by Microsoft on Twitter.
As part of the movie premiere. Guardians of the Galaxy 3, the group thus wins an emblematic Zune, still in its box and never opened. Gold in color, estimated at 180 dollars, in state. “I have no idea if it works,” Microsoft specifies in his tweet. On the other hand, you will have to be ready to recover it if you are not in the United States, leaving the game reserved for this country.
In fact, the Zune makes its appearance in the new section of Guardians of the Galaxy (as well as briefly in the second) to replace the hero’s famously broken Walkman.
“Not Brave Enough”
It’s also a product that has become one of Microsoft’s biggest flops, completely surpassed in the early 2000s by the inventiveness of Steve Jobs and Apple. Because the Zune is first and foremost a pale copy of the iPod. Released in 2006, nearly 5 years after the first version of the iPod, Microsoft’s MP3 player didn’t offer much to write home about.
In 2012, the group’s former head of Entertainment and Devices acknowledged that the Zune was a mistake. “We just weren’t brave enough,” he explained, referring to his product that simply followed Apple. The arrival in 2007 of the iPhone, which also carried music, completed Microsoft’s ambitions in this field.
Its commercialization will stop in 2012 but, like many flops, the Microsoft player lives a new youth thanks to references in pop culture. A fun and clever way for director James Gunn to avoid product placement and go against viewer expectations. As a result, Zunes are for sale on eBay.
Source: BFM TV
