midnights, Taylor Swift’s new album, became the best-selling album of the year in just three days. With the equivalent of 1.2 million copies sold between October 21 and 23, midnights it is the first album in five years that sells so much in such a short time. The last album to reach this record is another album by the singer, Reputationreleased in 2017.
According to information from Variety, half of the sales come from vinyl. Nearly 500,000 vinyl copies of midnights They sold out over the weekend. That’s half of total record sales during this period. Taylor Swift’s success is equally impressive on streaming platforms: the pop star’s tenth album became the most listened to on Spotify in less than 24 hours.
Outages on Spotify and Deezer
With this feat, Taylor Swift surpasses the former record holder, bad bunnywhose disk A summer without you had garnered 183 million streams in one day as of September 2021. On the heels of her album release, which also caused cuts in Spotify and Deezer – Taylor Swift surprised her fans by sharing a reissue of itbaptized 3am editioncontaining seven new, previously unreleased tracks.
Composed of 13 titles, midnights it centers entirely around the fateful hour when the clock strikes twelve. “This is the story of 13 sleepless nights spread throughout my life,” Taylor Swift shared on Twitter, with all the clues “forming a complete picture of the intensity of this crazy and mystical hour.”
Source: BFM TV
